From Runway Ideas to Run-a-Way Sales
Fashion Marketing Agency
Designs Group Consulting (DGC) is the premier marketing agency and strategic advisory firm for the fashion industry. With over three decades of hands-on experience across fashion, merchandising, logistics, business operations, product production, design, and marketing, we bring the depth and perspective that brands need to win. We craft holistic brand strategies that align creative vision with commercial realities, blending trend-driven design leadership and visual merchandising with rigorous product development and supply‑chain expertise to ensure your collections launch on time, on budget, and on-brand.
Designs Group Consulting — Your Fashion Brand’s Full-Service Marketing Agency
Why choose Designs Group Consulting?
With 30+ years of hands-on fashion industry experience, Dannet Botkin, owner of Designs Group Consulting, brings the operational expertise, creative intuition, and strategic leadership your brand needs to scale. She’s managed vendors, collections, distribution, wholesale, retail, ecommerce, merchandising, marketing, operations, fashion shows, trade shows, and sales teams for fashion brands across the U.S. and internationally — and repeatedly launched successful fashion labels from concept to market.
What we do for fashion brands…
Strategic business planning: Proven startup business plans and go-to-market strategies tailored to your brand identity and target audience.
Pitch decks & investor readiness: Clear, persuasive investor materials that tell your brand story and drive funding conversations.
Lookbooks & creative direction: Editorial-quality lookbooks and campaign direction that showcase product storytelling and elevate brand perception.
AI photos & videos: Cost-effective, high-impact visual content using advanced AI production to speed timelines while maintaining premium aesthetics.
Social media & content: Platform-specific content calendars, captions, visuals, and community strategies to grow audience and engagement.
Blogs & brand content: SEO-driven long-form content that builds authority, drives traffic, and supports conversions.
E-commerce design & UX: Conversion-focused online stores built for brand clarity, seamless shopping, and scalable operations.
Launch management & execution: From vendor coordination to trade shows and retail rollouts, we manage logistics so launches run smoothly.
Why you need Dannet Botkin on your team
Deep operational know-how: 30+ years managing every part of the fashion supply chain — vendors, production, distribution, wholesale, retail, ecommerce, design, and merchandising — means fewer surprises and faster problem-solving.
Proven multi-launch success: Experience launching multiple fashion brands from the ground up gives Dannet a practiced playbook for growth and resilience.
Sales and wholesale expertise: Seasoned in pitching to buyers, running wholesale programs, and managing sales teams to convert opportunities into revenue.
Global perspective: International experience ensures your brand is ready to scale beyond local markets with compliant, efficient processes.
Integrated marketing + operations: Dannet blends creative marketing with practical operations oversight — ensuring beautiful campaigns are backed by executable logistics.
Get started
Partner with Designs Group Consulting and put 30 years of fashion industry expertise to work for your brand. Book a consultation with Dannet Botkin to discuss your launch, growth plan, or next collection.
Just some of the many Fashion Brands Dannet Botkin, owner of Designs Group Consulting, has worked with…
Dannet Botkin, owner of Designs Group Consulting, brings over 33 years of fashion industry expertise to help brands succeed. We know women's fashion inside and out — so well that we created our own e-commerce collection, DO. LOVE. BE. Apparel, designed by Dannet to celebrate and support women.
From trend-driven design to shop-ready execution, our experience turns ideas into sales.
Shop the women-supporting-women collection below and partner with a team that understands fashion and impact.
